Driving online traffic for a local builder

Smith and Sons Mount Maunganui

Tom Heenan is the proud owner of the Smith & Sons Mount Maunganui / Papamoa franchise. Tom together with his team of qualified builders have over 30 years of experience in all facets of building and renovation work. Each project is personally overseen by Tom whose years of building experience means he understands the importance of planning and attention to detail to ensure your project runs smoothly, on time, and on budget.

Services provided
Social Media Advertising
Email Marketing
CRM
SMS marketing

Tom Heenan is the proud owner of the Smith & Sons Mount Maunganui / Papamoa franchise. Tom together with his team of qualified builders have over 30 years of experience in all facets of building and renovation work. Each project is personally overseen by Tom whose years of building experience means he understands the importance of planning and attention to detail to ensure your project runs smoothly, on time, and on budget.

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The problem

Tom recognised the need to elevate his business in a competitive market where traditional word-of-mouth and traditional advertising were no longer sufficient to sustain growth. Despite delivering excellent renovation services, Tom faced challenges in reaching new customers and expanding his business's digital presence. The evolving landscape of digital marketing presented an opportunity, yet navigating it effectively required expertise that was beyond the internal capabilities of his team.

Our approach

We helped Tom bridge the gap between his high-quality services and potential customers actively seeking renovations online. With our comprehensive digital marketing strategies, including targeted social media campaigns, and engaging email marketing, we offered Tom the tools and expertise necessary to target and capture high-intent leads. Moreover, our proficiency in crafting effective lead funnels and leveraging the power of SMS marketing and CRM allowed us to not only attract more leads but also to nurture these prospects efficiently, turning interest into action.

Results

Our approach provided Tom with a measurable increase in lead generation, significantly improving his business's visibility online and driving growth. By partnering with Reach Digital, Tom was able to focus on what he does best — delivering exceptional renovation services, while we took care of bringing more leads and opportunities to his doorstep.

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Let us help you reach the customers you want

The right strategy and tools can connect you with the customers who power real growth. Let's build a tailored plan to bring them to your door. Speak to us today!